The effect of Behavior Change Communication (BCC) interventions on maternal neonatal and child health (MNCH) knowledge in urban slums of Bangladesh [Manoshi-WP17, 2012]
by icddr,b, BRAC
This cross-sectional study was conducted to capture maternal, neonatal and child health (MNCH) related knowledge and practices among the participants of Manoshi program and to explore the association between exposure to different Behavior Change Communication (BCC) approaches and changes in MNCH knowledge. This study also explored the acceptability of BCC materials among urban slum women, their families, and the community members as well as documented the behavior change interventions currently being used by the Manoshi program. Both quantitative and qualitative methods were applied to address the objectives of the study.
